OLL (Online Live Learning) is an online education marketplace that connects passionate educators with eager learners across a wide range of subjects. It empowers teachers to host live or recorded classes and gives learners access to flexible, skill-based education.
OLL
Category
Authors
Role
Product design, User experience design
Dominix Global Design
Platform redesign strategy, user research, competitor analysis, interface design, prototyping (mobile + desktop).
› Enhance clarity of offerings for learners, educators, and institutions
› Improve usability, visual coherence, and overall design language
› Build trust by clearly showcasing OLL's USPs and certification credibility
› Optimize the user journey for both discovery and conversion
› Confusing layout and inconsistent UI/UX elements
› Lack of clarity around certifications and value propositions
› Poor content structure, especially around courses and blogs
› Unoptimized navigation and CTA hierarchy
Learners
› Age: 6–20+ and lifelong learners
› Seek flexible, certified, and interest-based skill development
Educators
› Passionate teachers (no formal credentials required, but vetted).
› Want flexibility, autonomy, and fair compensation.
Institutions
› Schools or colleges offering extracurricular development (STEM, Robotics, etc.)
UI Issues
› Monotony in visuals and overuse of red
› Poor image quality and inconsistency in icon usage
› Watermarks, oversized icons, irrelevant shapes
UX Issues
› Lack of clarity on USPs and certifications
› Unclear CTAs and misaligned interaction patterns
› Course and educator pages disconnected from the landing page
Copy & Content Gaps
› Weak articulation of OLL’s vision and differentiators
› Missing address, inconsistent contact info
› Confusing terminology
| Platform | Strengths | Weaknesses |
|---|---|---|
| Coursera | Academic credibility, partnerships | Less interactive |
| Udemy | Wide variety, affordable | No live element |
| Domestika | Strong in creative space | Limited non-creative fields |
| Skillshare | Subscription model, community feel | Content quality varies |
| WhiteHat Jr. | Kid-focused live coding | Controversial marketing |
School Flow
Educator Flow
Student Flow
OLL (Online Live Learning) is an online education marketplace that connects passionate educators with eager learners across a wide range of subjects. It empowers teachers to host live or recorded classes and gives learners access to flexible, skill-based education.
OLL
Category
Product design, User experience design
Authors
Dominix Global Design
Role
Platform redesign strategy, user research, competitor analysis, interface design, prototyping (mobile + desktop).
› Enhance clarity of offerings for learners, educators, and institutions
› Improve usability, visual coherence, and overall design language
› Build trust by clearly showcasing OLL's USPs and certification credibility
› Optimize the user journey for both discovery and conversion
› Confusing layout and inconsistent UI/UX elements
› Lack of clarity around certifications and value propositions
› Poor content structure, especially around courses and blogs
› Unoptimized navigation and CTA hierarchy
Learners
› Age: 6–20+ and lifelong learners
› Seek flexible, certified, and interest-based skill development
Educators
› Passionate teachers (no formal credentials required, but vetted).
› Want flexibility, autonomy, and fair compensation.
Institutions
› Schools or colleges offering extracurricular development (STEM, Robotics, etc.)
UI Issues
› Monotony in visuals and overuse of red
› Poor image quality and inconsistency in icon usage
› Watermarks, oversized icons, irrelevant shapes
UX Issues
› Lack of clarity on USPs and certifications
› Unclear CTAs and misaligned interaction patterns
› Course and educator pages disconnected from the landing page
Copy & Content Gaps
› Weak articulation of OLL’s vision and differentiators
› Missing address, inconsistent contact info
› Confusing terminology
| Platform | Strengths | Weaknesses |
|---|---|---|
| Coursera | Academic credibility, partnerships | Less interactive |
| Udemy | Wide variety, affordable | No live element |
| Domestika | Strong in creative space | Limited non-creative fields |
| Skillshare | Subscription model, community feel | Content quality varies |
| WhiteHat Jr. | Kid-focused live coding | Controversial marketing |
School Flow
Educator Flow
Student Flow